Use LinkedIn To Enhance Your Personal Brand
LinkedIn is an incredible platform to not only build a social media presence, but to at the same time build up your personal/business brand. Let’s go over five specific reasons and ways of how this is true.
- Stay Young! Simply putting yourself online on the right platforms, such as LinkedIn, shows that you are relevant and in touch with the world around you. This may sound silly, but being in touch and a part of the world, will make you seem more relatable trustworthy when it comes to your work. Remember, not only must you have a profile up, but it needs to stay constantly updated. Keep your profile full, to keep yourself open to as many potential clients as possible.
- Easier to Find Online. Once your LinkedIn profile has more content on it, it will also more likely contain certain keywords and phrases in it. This will make it pop up much more often during other people’s searches. Having more content on your page will create much bigger opportunities for someone to find something they like. Make your profile stand out, and “different”, while at the same time containing the qualifications your clients will be looking for. You want people to be able to find you, not only easily on LinkedIn, but also through google. The stronger your LinkedIn profile is, the more likely you are to pop up during a simple google search. Having your photo and bio added to our Pittsburgh Professionals on the Move directory is another great way to boost your LinkedIn page in a google search.
- Testimonials. An incredibly important aspect of LinkedIn is the testimonial section on your profile. Nowadays people really trust other people, in a way that’s different than before. As we’ve talked about before, Social Media is about creating a two-way conversation rather than an advertisement. We have learned to trust each other when it comes to product or location reviews. Collect testimonials past clients to create the strongest possible profile for yourself.
- Build Bridges. The past couple of tips have been about how LinkedIn can be a great way for others to find you. This is to remind you that, you can also create connections through LinkedIn. Search and find others in the same field, with the same interests, or possible future partners/clients.
- Spread the World. Now that your LinkedIn profile is up, build, and fluffed, give it time. Keep it updated, keep those testimonials coming, and others will start spreading the word for you.
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Jen Barker Worley Photography
555 Grant Street, Suite 337 Offices at the William Penn Pittsburgh, PA 15219
https://jenworley.com
412-370-4520
Funny how this word can actually be a very positive thing. My husband’s chronic bronchitis has been unusually long (5+ weeks!) and more severe than it has ever been before. Two rounds of antibiotics haven’t helped. And the doctor refused to prescribe a test for the Coronavirus, which gave us additional hopelessness and anxiety. A kind man at the Aliquippa outreach clinic had pity on us, and he was able to get tested yesterday. Although we don’t have an answer on why Dan is having respiratory problems, this is a huge relief knowing that COVID-19, at least for now, is not the problem. #hope Our thoughts and prayers are for all those currently suffering through this disease.
Mar 26
Funny how this word can actually be a very positive thing. My husband’s chronic bronchitis has been unusually long (5+ weeks!) and more severe than it has ever been before. Two rounds of antibiotics haven’t helped. And the doctor refused to prescribe a test for the Coronavirus, which gave us additional hopelessness and anxiety. A kind man at the Aliquippa outreach clinic had pity on us, and he was able to get tested yesterday. Although we don’t have an answer on why Dan is having respiratory problems, this is a huge relief knowing that COVID-19, at least for now, is not the problem. #hope Our thoughts and prayers are for all those currently suffering through this disease.
The sun will come out tomorrow. I hope so - although rainy weather can be cozy when stuck at home. #headshotcrew #pittsburghphotographer #headshots
Mar 20
The sun will come out tomorrow. I hope so - although rainy weather can be cozy when stuck at home. #headshotcrew #pittsburghphotographer #headshots
Day 3 of Isolation. Our #shibainu puppies had their spay surgeries yesterday. One good thing about #nowork for at least two weeks is that I can take care of them. #nonessentialbusiness
Mar 18
Day 3 of Isolation. Our #shibainu puppies had their spay surgeries yesterday. One good thing about #nowork for at least two weeks is that I can take care of them. #nonessentialbusiness
With Allegheny County officials calling on all nonessential businesses to close until March 29th, I feel it would be socially irresponsible (and unloving) for me to keep my appointments during this time. It's humbling to have to acknowledge your business as "unessential", and I know I am not the only small business who will be severely affected by COVID-19 across the world.But I know that we can do what is necessary to get through the next few months. In the meantime, I'll be home with my husband and puppies, finishing up my post-production work for my last clients, and working on business "maintenance" stuff that we are usually too busy to do. And we'll be making time to stay close to, and encourage, our family and friends through FaceTime and Zoom.May you and your family find things to keep you positive during this unique time. #pittsburghphotographer #headshotcrew #pittsburghheadshots #headshotphotographer
Mar 16
With Allegheny County officials calling on all nonessential businesses to close until March 29th, I feel it would be socially irresponsible (and unloving) for me to keep my appointments during this time. It's humbling to have to acknowledge your business as "unessential", and I know I am not the only small business who will be severely affected by COVID-19 across the world. But I know that we can do what is necessary to get through the next few months. In the meantime, I'll be home with my husband and puppies, finishing up my post-production work for my last clients, and working on business "maintenance" stuff that we are usually too busy to do. And we'll be making time to stay close to, and encourage, our family and friends through FaceTime and Zoom. May you and your family find things to keep you positive during this unique time. #pittsburghphotographer #headshotcrew #pittsburghheadshots #headshotphotographer
A peaceful day. #shibainupuppy
We’ve got this. Staying calm, confident and discerning. #headshotphotographer #pittsburghphotographer
Mar 13
We’ve got this. Staying calm, confident and discerning. #headshotphotographer #pittsburghphotographer
It’s going to be okay. #pittsburghphotographer #pittsburghheadshots
Mar 12
It’s going to be okay. #pittsburghphotographer #pittsburghheadshots
Hope everyone is having a confident and happy Wednesday. 😁
Mar 11
Hope everyone is having a confident and happy Wednesday. 😁
The women of Strassburger, McKenna, Gutnick & Gefsky. #internationalwomensday
Mar 9
The women of Strassburger, McKenna, Gutnick & Gefsky. #internationalwomensday
Jen Barker Worley Photography 555 Grant Street, Suite 337 Offices at the William Penn Pittsburgh, PA 15219https://jenworley.com 412-370-4520Jen Worley is Pittsburgh's premier headshot photographer for business professionals. #Pittsburghattorney #Pittsburghlawfirm #Pittsburghprofessionalhttps://thepittsburghlist.com/?p=14607
Mar 9
Jen Barker Worley Photography 555 Grant Street, Suite 337 Offices at the William Penn Pittsburgh, PA 15219 https://jenworley.com 412-370-4520 Jen Worley is Pittsburgh's premier headshot photographer for business professionals. #Pittsburghattorney #Pittsburghlawfirm #Pittsburghprofessional https://thepittsburghlist.com/?p=14607
Justin Scott⠀ Director, Business Development at TransPerfect
Mar 7
Justin Scott⠀ Director, Business Development at TransPerfect
Natalie L. Mangene is an Associate with the Matis Baum O'Connor and practices civil litigation with a focus on medical malpractice defense, health care law, and federal civil rights defense.⠀ ⠀ Prior to joining Matis, Baum, O’Connor, Ms. Mangene worked as a law clerk for the Honorable Robert J. Colville where she drafted opinions for the Commerce and Complex Litigation Center and worked extensively on discovery in Special Motions Court.⠀ ⠀ Ms. Mangene earned her Bachelor of Arts degree in Politics and Government from Ohio Wesleyan University in 2014 and her Juris Doctorate from The University of Pittsburgh School of Law in 2017. While in law school, Ms. Mangene was a judicial intern for the Honorable John Musmanno of the Superior Court. Ms. Mangene also served as the chairperson of the Moot Court Board and as a staff editor for the Journal of Technology Law and Policy.
Mar 6
Natalie L. Mangene is an Associate with the Matis Baum O'Connor and practices civil litigation with a focus on medical malpractice defense, health care law, and federal civil rights defense.⠀ ⠀ Prior to joining Matis, Baum, O’Connor, Ms. Mangene worked as a law clerk for the Honorable Robert J. Colville where she drafted opinions for the Commerce and Complex Litigation Center and worked extensively on discovery in Special Motions Court.⠀ ⠀ Ms. Mangene earned her Bachelor of Arts degree in Politics and Government from Ohio Wesleyan University in 2014 and her Juris Doctorate from The University of Pittsburgh School of Law in 2017. While in law school, Ms. Mangene was a judicial intern for the Honorable John Musmanno of the Superior Court. Ms. Mangene also served as the chairperson of the Moot Court Board and as a staff editor for the Journal of Technology Law and Policy.
Nicholas A. Didomenico is a member of the firm’s Bank Group who focuses his practice in the areas of banking, business, real estate, and litigation. Jen Barker Worley Photography 555 Grant Street, Suite 337 Offices at the William Penn Pittsburgh, PA 15219https://jenworley.com #Pittsburghattorney #Pittsburghlawfirm #Pittsburghprofessionalhttps://thepittsburghlist.com/?p=14601
Mar 5
Nicholas A. Didomenico is a member of the firm’s Bank Group who focuses his practice in the areas of banking, business, real estate, and litigation. Jen Barker Worley Photography 555 Grant Street, Suite 337 Offices at the William Penn Pittsburgh, PA 15219 https://jenworley.com #Pittsburghattorney #Pittsburghlawfirm #Pittsburghprofessional https://thepittsburghlist.com/?p=14601
Camera shy. #pittsburghphotographer #shibainupuppy
Matthew Ficorilli is a Mortgage Loan Officer with Wesbanco, since 2020. He began his real estate career in 2012 and brings vast knowledge to all of his customers. Matthew’s experience in real estate includes sales, marketing listings, buyer’s purchase, investment properties, and now mortgages. He also holds a real estate brokers license. ⠀ ⠀ Matthew can offer his customers who are in the market for a home. First time home buyer program can offer as little as 3% down payment. A professional mortgage product geared towards Doctors, Residents, Fellows, Veterinarians, Dentists, Attorneys, Doctors of Physical Therapy that can offer as low as 5% down payment or 0% down. He can also offer a fabulous new construction program for customers who want to build their dream home, with as low as 5% down or using their own land as a down payment with a one time closing, saving money to the customer. ⠀ ⠀ Matthew is on the Board of Directors for the Bloomfield Development Corporation, since 2017. BDC is a non-profit organization and our mission is to build a thriving, diverse community through equitable engagement, in the Bloomfield neighborhood.
Mar 4
Matthew Ficorilli is a Mortgage Loan Officer with Wesbanco, since 2020. He began his real estate career in 2012 and brings vast knowledge to all of his customers. Matthew’s experience in real estate includes sales, marketing listings, buyer’s purchase, investment properties, and now mortgages. He also holds a real estate brokers license. ⠀ ⠀ Matthew can offer his customers who are in the market for a home. First time home buyer program can offer as little as 3% down payment. A professional mortgage product geared towards Doctors, Residents, Fellows, Veterinarians, Dentists, Attorneys, Doctors of Physical Therapy that can offer as low as 5% down payment or 0% down. He can also offer a fabulous new construction program for customers who want to build their dream home, with as low as 5% down or using their own land as a down payment with a one time closing, saving money to the customer. ⠀ ⠀ Matthew is on the Board of Directors for the Bloomfield Development Corporation, since 2017. BDC is a non-profit organization and our mission is to build a thriving, diverse community through equitable engagement, in the Bloomfield neighborhood.
Randa M. Lewis is an associate in the Pittsburgh office and focuses her practice on environmental litigation, regulations, and transactions. She has represented clients in a broad range of complex environmental issues, including civil enforcement and litigation matters, under federal and state laws. ⠀ ⠀ Randa earned both her J.D. and M.S. in Environmental Science and Management from Duquesne University. While in law school, she served as a teaching assistant for Legal Research and Writing and was editor-in-chief of Joule: Duquesne Energy & Environmental Law Journal. In addition to managing the law school's Urban Development Practicum, Randa was also a student attorney assisting various non-profit organizations in transactional matters. During her undergraduate studies, she was involved with various research projects in conjunction with The Nature Conservancy and the Allegheny National Forest. ⠀ ⠀ Randa is a member of Beta Beta Beta, the National Biological Honor Society and, before attending law school, worked as an assistant commercial mortgage broker at a prominent New York firm.
Mar 3
Randa M. Lewis is an associate in the Pittsburgh office and focuses her practice on environmental litigation, regulations, and transactions. She has represented clients in a broad range of complex environmental issues, including civil enforcement and litigation matters, under federal and state laws. ⠀ ⠀ Randa earned both her J.D. and M.S. in Environmental Science and Management from Duquesne University. While in law school, she served as a teaching assistant for Legal Research and Writing and was editor-in-chief of Joule: Duquesne Energy & Environmental Law Journal. In addition to managing the law school's Urban Development Practicum, Randa was also a student attorney assisting various non-profit organizations in transactional matters. During her undergraduate studies, she was involved with various research projects in conjunction with The Nature Conservancy and the Allegheny National Forest. ⠀ ⠀ Randa is a member of Beta Beta Beta, the National Biological Honor Society and, before attending law school, worked as an assistant commercial mortgage broker at a prominent New York firm.
Erica Best⠀ Associate Director, Direct Response at Share Our Strength
Mar 2
Erica Best⠀ Associate Director, Direct Response at Share Our Strength
Derrick L. Maultsby, Jr. is a consultant for the Firm focusing on Data Privacy, Corporate Compliance, Corporate Consultation, and Emerging Technology Regulation. He has a strong network in the tech sector, both in the Pittsburgh area and nationally, which enables him to connect many individuals and businesses in that sector with an emphasis on growth and relationship building for his clients. Derrick has guided numerous companies through compliance under the General Data Protection Regulation and various other data privacy laws. In addition to his role at Jackson Kelly PLLC, Derrick is a 3L at the Duquesne University School of Law.
Mar 1
Derrick L. Maultsby, Jr. is a consultant for the Firm focusing on Data Privacy, Corporate Compliance, Corporate Consultation, and Emerging Technology Regulation. He has a strong network in the tech sector, both in the Pittsburgh area and nationally, which enables him to connect many individuals and businesses in that sector with an emphasis on growth and relationship building for his clients. Derrick has guided numerous companies through compliance under the General Data Protection Regulation and various other data privacy laws. In addition to his role at Jackson Kelly PLLC, Derrick is a 3L at the Duquesne University School of Law.
Morgan Darby⠀ Supply Chain Analyst | CPF | CPIM | CTL
Feb 29
Morgan Darby⠀ Supply Chain Analyst | CPF | CPIM | CTL
Tyler Andrews⠀ Marketing Manager at WE-EF LIGHTING USA⠀ ⠀ Tyler describes himself as a driven strategic futurist. In short, he likes identifying problems, finding solutions, and always asking ‘What if?’.⠀ While his expertise is in marketing and communications, his personal passions are for competition, creativity, and people/team-development. Aside from work, his mission is “To one day change the world. For today, I want to challenge it.”⠀ ⠀ Tyler is currently the Marketing Manager at WE-EF LIGHTING USA, where he started in September 2019. Tyler manages and executes all of the company’s marketing programs for North America.⠀ Prior to joining WE-EF USA, Tyler worked for Simon Property Group from when he graduated college until he transitioned to his current role. Tyler moved to Pittsburgh to work as the Director of Marketing and Business Development for Ross Park Mall, a role he held from July 2018 to September 2019.⠀ ⠀ Tyler started with Simon in a Marketing Training Program, working first in Long Island, NY (June 2015-March 2016), before moving to South Bend, IN (April 2016-July 2018).⠀ Tyler was born and raised in Indianapolis, Indiana. He graduated from Wabash College in 2015 with a Bachelor of Arts degree in Political Science and Art, with a minor in Economics and Business Concentration. While attending Wabash, Tyler was heavily involved on campus, serving as an executive member or founder of seven different campus organizations, including serving as President of his fraternity, Phi Kappa Psi. Tyler is also an Eagle Scout and earned his Venturing Silver Award.⠀ ⠀ Tyler enjoys being active in the Pittsburgh Community. He serves on the advisory board for the Salvation Army of Western Pennsylvania, and is the 2020 Vice President for the Pittsburgh Young Professionals. He participated in TEDx Strip District 2019, where he talked about “The Four Challenges of Exciting Existence”, a topic on which he is currently writing a book on. In his free time, Tyler enjoys exploring the city’s Food, parks, & culture, playing sports (an avid member of Pittsburgh Ultimate and Pittsburgh Sports League), socializing, and traveling.⠀ ⠀ #pghyoungprofessionals #iampyp
Feb 28
Tyler Andrews⠀ Marketing Manager at WE-EF LIGHTING USA⠀ ⠀ Tyler describes himself as a driven strategic futurist. In short, he likes identifying problems, finding solutions, and always asking ‘What if?’.⠀ While his expertise is in marketing and communications, his personal passions are for competition, creativity, and people/team-development. Aside from work, his mission is “To one day change the world. For today, I want to challenge it.”⠀ ⠀ Tyler is currently the Marketing Manager at WE-EF LIGHTING USA, where he started in September 2019. Tyler manages and executes all of the company’s marketing programs for North America.⠀ Prior to joining WE-EF USA, Tyler worked for Simon Property Group from when he graduated college until he transitioned to his current role. Tyler moved to Pittsburgh to work as the Director of Marketing and Business Development for Ross Park Mall, a role he held from July 2018 to September 2019.⠀ ⠀ Tyler started with Simon in a Marketing Training Program, working first in Long Island, NY (June 2015-March 2016), before moving to South Bend, IN (April 2016-July 2018).⠀ Tyler was born and raised in Indianapolis, Indiana. He graduated from Wabash College in 2015 with a Bachelor of Arts degree in Political Science and Art, with a minor in Economics and Business Concentration. While attending Wabash, Tyler was heavily involved on campus, serving as an executive member or founder of seven different campus organizations, including serving as President of his fraternity, Phi Kappa Psi. Tyler is also an Eagle Scout and earned his Venturing Silver Award.⠀ ⠀ Tyler enjoys being active in the Pittsburgh Community. He serves on the advisory board for the Salvation Army of Western Pennsylvania, and is the 2020 Vice President for the Pittsburgh Young Professionals. He participated in TEDx Strip District 2019, where he talked about “The Four Challenges of Exciting Existence”, a topic on which he is currently writing a book on. In his free time, Tyler enjoys exploring the city’s Food, parks, & culture, playing sports (an avid member of Pittsburgh Ultimate and Pittsburgh Sports League), socializing, and traveling.⠀ ⠀ #pghyoungprofessionals #iampyp
Danielle Bruno McDermott is an Associate at Schnader Harrison Segal & Lewis LLP, located in Fifth Avenue Place in downtown Pittsburgh. Danielle has extensive experience litigating matters in federal and state courts. Danielle's practice areas include White Collar Defense, Criminal Defense, Commercial Litigation and Labor and Employment Litigation. Danielle is also a member of the Schnader's Internal Investigations practice group. Danielle served as a judicial law clerk to the Honorable Scott P. Bittner prior to joining Schnader in 2018. ⠀ ⠀ Danielle focuses her pro bono efforts supporting the Pennsylvania Innocence Project, a non-profit that provides free legal services to incarcerated individuals who have cognizable claims of innocence. Danielle has also assisted with the pro bono representation of defendants in criminal matters, in juvenile life-without-parole resentencing proceedings, and in civil rights cases. ⠀ ⠀ Danielle has joined the Board of Directors of Pittsburgh Young Professionals as the Recording Secretary and a member of the Executive Board for 2020. She is excited to work with the 2020 Board on what promises to be an exciting and innovative year for PYP! ⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Feb 27
Danielle Bruno McDermott is an Associate at Schnader Harrison Segal & Lewis LLP, located in Fifth Avenue Place in downtown Pittsburgh. Danielle has extensive experience litigating matters in federal and state courts. Danielle's practice areas include White Collar Defense, Criminal Defense, Commercial Litigation and Labor and Employment Litigation. Danielle is also a member of the Schnader's Internal Investigations practice group. Danielle served as a judicial law clerk to the Honorable Scott P. Bittner prior to joining Schnader in 2018. ⠀ ⠀ Danielle focuses her pro bono efforts supporting the Pennsylvania Innocence Project, a non-profit that provides free legal services to incarcerated individuals who have cognizable claims of innocence. Danielle has also assisted with the pro bono representation of defendants in criminal matters, in juvenile life-without-parole resentencing proceedings, and in civil rights cases. ⠀ ⠀ Danielle has joined the Board of Directors of Pittsburgh Young Professionals as the Recording Secretary and a member of the Executive Board for 2020. She is excited to work with the 2020 Board on what promises to be an exciting and innovative year for PYP! ⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Tony Weisenburger⠀ Assistant Vice President within S&T Bank’s Commercial Loan Underwriting Department⠀ ⠀ Tony Weisenburger is an Assistant Vice President within S&T Bank’s Commercial Loan Underwriting Department with a focus on businesses with annual revenues ranging from $5 million to $50 million dollars. In his seven years of experience in commercial banking, Tony has facilitated the structuring and closing of over 500 commercial loans for various companies spanning a wide range of industries and geographic footprints. ⠀ ⠀ In his capacity as commercial loan underwriter, Mr. Weisenburger is directly responsible for analyzing, evaluating and present findings in the review of credit facilities via financial statements, operational performance and proformas. Prepare appropriate credit presentation outlining the relevant details of proposed transactions and recommendations. Work closely with all levels of ownership, management, CPAs and attorneys to review, restructure and ensure collateral is properly secured to maximize asset growth and minimize risk exposure to the Bank. ⠀ ⠀ In addition to his work as an Underwriter, Tony is also an active real estate investor in the Pittsburgh area – focusing primarily on affordable housing in underdeveloped municipalities such and Braddock and McKees Rocks. Tony works with local wholesalers and contractors to find undervalued properties with high cash flow potential to maximize profitability and provide tax revenue to local underserved areas. ⠀ ⠀ Tony earned his bachelor’s degree with majors in Political Science and Economics at Saint Vincent College. During his four years there, Tony also worked as a resident assistant and served as president of the Mock Trial team. ⠀ ⠀ He is also serving as Treasurer of Pittsburgh Young Professionals, a registered 501(c)3 non-profit organization devoted to fostering social, professional, and civic development of young professionals in the Pittsburgh region.⠀ ⠀ He can be reached at 412-818-6479; or tonyweisen@gmail.com⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Feb 26
Tony Weisenburger⠀ Assistant Vice President within S&T Bank’s Commercial Loan Underwriting Department⠀ ⠀ Tony Weisenburger is an Assistant Vice President within S&T Bank’s Commercial Loan Underwriting Department with a focus on businesses with annual revenues ranging from $5 million to $50 million dollars. In his seven years of experience in commercial banking, Tony has facilitated the structuring and closing of over 500 commercial loans for various companies spanning a wide range of industries and geographic footprints. ⠀ ⠀ In his capacity as commercial loan underwriter, Mr. Weisenburger is directly responsible for analyzing, evaluating and present findings in the review of credit facilities via financial statements, operational performance and proformas. Prepare appropriate credit presentation outlining the relevant details of proposed transactions and recommendations. Work closely with all levels of ownership, management, CPAs and attorneys to review, restructure and ensure collateral is properly secured to maximize asset growth and minimize risk exposure to the Bank. ⠀ ⠀ In addition to his work as an Underwriter, Tony is also an active real estate investor in the Pittsburgh area – focusing primarily on affordable housing in underdeveloped municipalities such and Braddock and McKees Rocks. Tony works with local wholesalers and contractors to find undervalued properties with high cash flow potential to maximize profitability and provide tax revenue to local underserved areas. ⠀ ⠀ Tony earned his bachelor’s degree with majors in Political Science and Economics at Saint Vincent College. During his four years there, Tony also worked as a resident assistant and served as president of the Mock Trial team. ⠀ ⠀ He is also serving as Treasurer of Pittsburgh Young Professionals, a registered 501(c)3 non-profit organization devoted to fostering social, professional, and civic development of young professionals in the Pittsburgh region.⠀ ⠀ He can be reached at 412-818-6479; or tonyweisen@gmail.com⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Mackenzie Farone, MBA, PCM Digital Marketing⠀ ⠀ With 10 years of experience in the traditional and Digital Marketing space, Mackenzie is an expert in all aspects of Marketing. She is a dynamic and impactful leader with expertise in managing both digital and traditional marketing teams. She is a graduate of the Rowland School of Business at Point Park University where she earned a Masters Degree (MBA) with a concentration in International Business Management and Marketing from this prestigious international program. She currently serves on the Senior Management team at Greiner Bio-One. She has a history of impactful leadership when managing cross-functional teams and routinely gets the most out of her employees while creating an effective work environment.⠀ ⠀ In her latest promotion, Mackenzie became the Senior Manager for Corporate Communications after serving for several years as a Senior Marketing Manager. In her current role, she is responsible for creating & leading the implementation of an inbound brand strategy on a national and international basis through email marketing channels, website, and social media, as well as, finding and coordinating nationally and internationally recognized events, television/media opportunities and press. This role requires expertise and certifications in Google Adwords, graphic design, Google Analytics/Hubspot, and SEO.⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Feb 25
Mackenzie Farone, MBA, PCM Digital Marketing⠀ ⠀ With 10 years of experience in the traditional and Digital Marketing space, Mackenzie is an expert in all aspects of Marketing. She is a dynamic and impactful leader with expertise in managing both digital and traditional marketing teams. She is a graduate of the Rowland School of Business at Point Park University where she earned a Masters Degree (MBA) with a concentration in International Business Management and Marketing from this prestigious international program. She currently serves on the Senior Management team at Greiner Bio-One. She has a history of impactful leadership when managing cross-functional teams and routinely gets the most out of her employees while creating an effective work environment.⠀ ⠀ In her latest promotion, Mackenzie became the Senior Manager for Corporate Communications after serving for several years as a Senior Marketing Manager. In her current role, she is responsible for creating & leading the implementation of an inbound brand strategy on a national and international basis through email marketing channels, website, and social media, as well as, finding and coordinating nationally and internationally recognized events, television/media opportunities and press. This role requires expertise and certifications in Google Adwords, graphic design, Google Analytics/Hubspot, and SEO.⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Maria Fritzius is a Senior Analyst for BNY Mellon’s Risk and Compliance group, where she has been employed since her graduation from the University of Pittsburgh at Johnstown in 2016. Prior to this role, Maria worked as a Recruiter for BNY Mellon Wealth Management. While at Pitt-Johnstown, Maria served as the Vice President of the Alpha Kappa Psi Business Fraternity. Maria is currently working on her Master’s in Organizational Leadership at Robert Morris University, and will serve as the 2020 Board Advisor for Pittsburgh Young Professionals’ Social and Special Events Committee. ⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp
Feb 24
Maria Fritzius is a Senior Analyst for BNY Mellon’s Risk and Compliance group, where she has been employed since her graduation from the University of Pittsburgh at Johnstown in 2016. Prior to this role, Maria worked as a Recruiter for BNY Mellon Wealth Management. While at Pitt-Johnstown, Maria served as the Vice President of the Alpha Kappa Psi Business Fraternity. Maria is currently working on her Master’s in Organizational Leadership at Robert Morris University, and will serve as the 2020 Board Advisor for Pittsburgh Young Professionals’ Social and Special Events Committee. ⠀ ⠀ @pghyoungprofessionals #pghyoungprofessionals #iampyp