Professionals: How can the “Pittsburgh Professionals on the Move” directory help me as a individual?
Professionals: How can being listed on PPOTM help me as a individual?
Every headshot we take is eligible to be added to Pittsburgh Professionals On The Move. You can have your photos and bio added to the directory. We can add congratulations if you are a new hire or you can add few words about a recent promotion. All of these ideas would help make a great listing. Making the listing more news worthy, could increase the chances of the listing being shared or retweeted on social media.
Pittsburgh Professionals On The Move
But how can this help you?
Its all about growing your personal brand. When a potential client, or a firm looking to hire you, googles your name – what do they find? With PPOTM they will find you and your up-to-date headshot.
Your marketing director will love you for it because Google absoultely loves backlinks. With PPOTM you and your company will get backlinks.
- A backlink to your LinkedIn page
- A backlink to your company’s website.
- Another backlink on your company’s logo, if provided.
These posts can and should be shared on your social media. They are also highlighted on our social accounts as well. This creates a greater “web” that leads Google back to you.
Results from being listed on PPOTM:
Here is an example: Lets say you have your new Headshots with Jen. Then you are listed on PPOTM. In a few days or weeks Google will notice. This helps you because many people, when deciding on a attorney or a doctor, will search Google for that attorney or doctor by name.
So with this type of Google search, in a very short time the listing on PPOTM is ranking in the 2nd or 3 position on google! This is great for your site and your company. However, listing without a bio or only few words don’t rank as well. So be sure to provide me with everything you need for a great listing.
This is a screen shot of Gabriel L Medley of Gateway Health’s listing in PPOTM.
The Gateway Health LOGO really makes the page “pop.” The Logo links to their website. His name under the logo links to his personal LinkedIn Page.
When someone does a Google search for Gabriel, PPOTM is 3rd in the list. This is another great way for someone to find you and your company. Please let me know if you want us to add congratulations for a new hire or your promotion.
Page Views and Clicks
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